New Company Claims Tools Can
Build Houses Themselves – CoverUps.com
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No labor needed. A construction company out of Phoenix claims they have figured out a way to cut out the ultimate middle man, the worker. |
By Scratch DeReno
CoverUps.com InvestigatorARIZONA: It was a hot, simmering day when CoverUps flew to Phoenix to get down to the bottom of what EZAZ Homes was up to. Recent flutter on the web claims that the business builds middle-class homes at a handsome profit with no manpower whatsoever.
The tools, they claim, do it themselves.
Being well versed in the laws of physics, the inquisitive minds here at CoverUps went straight to the Vice Head Honcho, Jim Preston, V.P. of EZAZ Homes for an explanation.
“Now don’t be silly, tools don’t just float up into midair and start hammering away…” Preston said, his eye going shifty. “That’s ludicrous.”
As he sipped some green tea, he offered a metaphor. “Think about how many times a certain tool is used to perform a certain task. Now imagine that the tool actually has the mental capacity to add two and two. Now that's not much of a leap. And from there it's hardly a great leap to constructing a kitchen. It’s about going from A to B to C.”
Before I could give my rebuttal, Preston had me hustled off to the lobby where Co-Vice President John Estrada, smiling heartily, strode up to me and gave me a complimentary magnet and a coupon for half off any Applebee’s appetizer.
"That's all very nice," I said. "But how about showing me one of your construction sites."
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EZAZ Home’s business plan is much like a house in a box. The property is literally covered by a giant box. When the “tools” are finished, EZAZ employees remove the box. |
"Our 'house in a box' approach is nothing like America has ever seen before," said Estrada. "Just take my word for it."
When I offered to sign an NDA, Estrada shook his head.
"Can't. Trade-secrets, you know. I mean we could show you but then we'd have to kill you." After a moment he added: "You know I don't think even that would be enough."
We went back and forth like this for awhile but I was not allowed to actually look into one of EZAZ's renowned giant boxes, supposedly because of trade secrets. So I must stay skeptical about how “hands free” these projects really are.
In the mean time, after a little digging, CoverUps found a similar case from a couple years ago. A company claimed to have developed multi-tasking office products like computer mouses and stethoscopes. They sold over 20,000 products and made 2.3 million before being shut down for fraud.
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A picture from an old ad campaign boasts about “smart products”. This mouse supposedly functioned as a keyboard and monitor cleaner, a desk duster, a stapler, and a turkey baster. No customers saw any improvement in desk hygiene, and the stapler only worked on weekdays. As for the baster, don't ask. Investigations are ongoing. |
Will EZAZ Homes suffer the same fate? It's too soon to tell, but one thing we can say here at CoverUps: things are not as they should be at EZAZ homes.
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Vice Head Honcho of EZAZ Homes, Jim Preston, V.P. left, and Co-Vice President John Estrada, right. |
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